Case Studies from the Textbook

Our book features quite a few case studies at the end of each chapter. I wish we discussed them more in class actually. The most interesting case study in the book in my opinion is "Hot Coffee at McDonalds." Most people have heard about this incident without reading our book. Although McD's served their coffee hotter than usual most people bought coffee there because it was so hot. Let's be serious, most people don't drink all of their coffee right away, so who wants lukewarm coffee after a half hour? I can not believe the woman who spilt the coffee on herself was rewarded for her own stupidity. If you are handling a hot beverage you should be careful -- common sense!